CustomerGauge Benefits

Start to build a successful Customer-Centric Organisation

CustomerGauge can help you create a best-in-class, global Customer Satisfaction Program.

CustomerGauge was specifically designed to help organisations measure customer loyalty using the industry standard Net Promoter Score®. It is easy and simple to start measuring your customers as all the hard work in setting up surveys and helping you analyse the responses is already done.

Quick to implement

CustomerGauge has been built for speed of implementation. Major projects are rolled out in less than 30 days, often less. From global surveys to smaller departmental surveys CustomerGauge is able to deliver results fast. With our survey expertise, we are able to show you the shortcuts to Net Promoter Score success. And as it is completely web-based, you don’t need to buy hardware or implement any software.

CustomerGauge can be configured to give you a powerful global dashboard for your business

Easy to use

Using a simple dashboard approach, CustomerGauge delivers the essential data in easy web-based reports. Training needs are minimal to get you analysing results quicker. Real-time reporting is standard, with drill-downs to give you the customer information you need. We will set up email alerts for you to help you share feedback around the organisation – daily, weekly, or in response to events. Within seconds, you can identify your most loyal (or most upset) customers.

Deep analysis

When you need you get into the detail, CustomerGauge is there. With over 20 reports to help you “slice-and-dice” data, you can be sure that you can get the information you need. We take as much rich segmentation data as you can supply and help you identify the problem areas on screen. And if you want to analyse in a spreadsheet – no problem: you can download the information you need at any time.

Automation and integration

CustomerGauge was designed to be an automated platform. We integrate with your systems using plug-ins (we have developed integrations for well-known systems (including SAP® and DigitalRiver®) and then survey your customers every day, delivering you results around the clock. Automated responses help you solve customer problems fast.

Our “Marketing Robot” function will deliver marketing messages to your best customers, rewarding them for their loyalty. Net Promoter analytics data is automatically combined with customer value and demographic information. This is then segmented to deliver ‘recommend a friend’ discount or product messaging, and means you can target specific customers with offers depending on their loyalty profile.

Return on investment

CustomerGauge swiftly pays for itself as it can help you identify the issues that annoy (or delight) customers. We can show how improving your Net Promoter Score can increase revenue growth.

Learn about CustomerGauge features here