Royal Bank of Scotland's Net Promoter Score is +51 according to the latest available source (SEC Filing, 2017).
The Royal Bank of Scotland is one of the retail banking subsidiaries of The Royal Bank of Scotland Group plc, together with NatWest and Ulster Bank. The Royal Bank of Scotland has around 700 branches, mainly in Scotland, though there are branches in many larger towns and cities throughout England and Wales.
Download our annual NPS Benchmarks Report here to compare RBS to others in the financial services industry.
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Score Updated December 19, 2024
Date
Update Description
Score Change
Link
05/02/18
"Royal Bank of Scotland has also leveraged SAS to help establish a Net Promoter System, which is enabling the entire organization to listen, learn and act on bank initiated customer feedback."
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We've written a complete guide to "What is Net Promoter?" here. In short, Net Promoter is a system designed to create sustainable, healthy growth through retention, upsell and referrals. Learning how to calculate NPS is your first step to understanding the mechanism of NPS clearly.
What is a good Net Promoter Score varies greatly between industries. There's a number of ways to compare your score—but ultimately, who knows if other companies are tracking their score according to best practice? Or if they're manipulation their results? For that reason, your best benchmark of success is your own NPS score in previous years.
CustomerGauge NPS Benchmarks collates and publishes any publicly available Net Promoter Score from industries all across the globe, with the added ability of allowing companies to submit their own Net Promoter Score for publication. We aim to not only share NPS scores, but verify and present them in the most transparent way.