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Air Asia NPS | Air Asia Net Promoter Score 2022

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Air Asia's Net Promoter Score is 38 according to the latest available source (Air Asia, 2019).


AirAsia is a leading travel and financial platform company in Asia Pacific, providing air transport, travel and lifestyle products, as well as financial services. AirAsia started as a low-cost carrier with operations in Malaysia, Indonesia, Thailand, the Philippines and India, and has carried more than 600 million guests to over 160 destinations in its network across Asia, Australia, the Middle East and the US.


Download our annual NPS Benchmarks Report here to compare Air Asia to others in the airline industry.

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Score Updated February 14, 2022

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What is Net Promoter Score?

We've written a complete guide to "What is Net Promoter?" here. In short, Net Promoter is a system designed to create sustainable, healthy growth through retention, upsell and referrals. Learning how to calculate NPS is your first step to understanding the mechanism of NPS clearly.

What is a good NPS score?

What is a good Net Promoter Score varies greatly between industries. There's a number of ways to compare your score—but ultimately, who knows if other companies are tracking their score according to best practice? Or if they're manipulation their results? For that reason, your best benchmark of success is your own NPS score in previous years.

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CustomerGauge NPS Benchmarks collates and publishes any publicly available Net Promoter Score from industries all across the globe, with the added ability of allowing companies to submit their own Net Promoter Score for publication. We aim to not only share NPS scores, but verify and present them in the most transparent way.