Measure your customer health and capture feedback

Collect feedback with branded emails and surveys!

Make Your Mark

Stay on brand! Use HTML-built, customizable templates for surveys and emails. With our Delivery Manager tool and robust email engine, you can generate manual, automatic, or anonymous campaigns.

Implement Primary Drivers for More In Depth Feedback

Make your surveys comprehensive! Add depth to your surveys using the Drivers Editor tool. Implement primary drivers and secondary drivers. Use answer labels to easily distinguish between positive (promoter) and negative (detractor) statements.

Ask Your Way

It’s your survey—ask questions the way you want! While we always suggest the tried and true NPS question, you’re free to add any number of questions that you want: Customer Effort Score (CES), Customer Satisfaction Score (CSAT), additional questions, etc. Go wild! We’ll support you.

Start with a Test Survey

Discover how CustomerGauge customers use an ingenious way of asking the reason-why question to figure out the main drivers for customer loyalty

Find the devil in the details.

Decode Comments With Interactive Text Analytics

Sift through data in real-time! Automatically tag comments with our text analytics feature to derive trends and group them into relevant categories. Customers can actively engage with their feedback and edit the tags presented for more accurate analysis.

Create a B2B Business Review

With the QBR tool, account managers can dig deep into feedback from surveyed companies. Break feedback down by level—from c-suite to frontline—then export your findings into QBRs to provide further insight.

Pre-Built or DIY Reporting—Tackle Results from Every Angle

Use standard reports with custom filters/segments to uncover the hidden meaning behind your feedback. If standard reporting features don’t offer enough flexibility, Report Designer gives you the freedom to create tailor-made reports that bend to your business requirements.

Answers at Your Fingertips—In Real-Time

Keep track of your metrics 24/7, without having to browse through reports. Put your most important metrics in one dashboard and track your progress over time.

A Blueprint for a More Effective Feedback Process

People tend to overcomplicate things. And that especially rings true for Net Promoter. Yet, if you stick to a handful of simple rules, you’ll get the best results.


All reporting features:

NPS® Gauge

Your NPS Score shown with our trademark visualisation – an easy to read Gauge.

NPS® Frequency

How many 10s did you get? Analyse how many times the different scores have been selected.

Segment Graph

How did each salesperson perform? Analyse the Net Promoter Score for a particular segment.

Details Driver Summary (L2)

Dive deeper into the reasons – This widget shows you the Level 2 reasons.

NPS® Summary

Get complete information regarding your NPS campaign for the selected time period.

NPS® Evolution

See the evolution of your promoters, detractors and passives over time, shown as a percentage of all responses.

Driver Summary (L1)

What are the key issues behind your NPS? This widget shows you the Level 1 reasons as selected by your customers

Firefighting workflow

How many Firefighting cases are still open? Use this widget to show an overview of your customer follow up process.


Verbatims where you need them: Display free flowing comments as part of your custom report.

Customer Satisfaction Score

This widget displays the Customer Satisfaction question as a score or a summary.

Additional Comments

Display additional free flowing comments part of your report.

Answer Pie Chart

Slice your data and show piesegments, View the number of selections for a multi-choice question.

Table Summary

Need a table for extra analysis? Show a detailed summary of your numbers.

Rating Questions

See your score for any additional rating questions used on your survey as an average or as a summary

Answer Graph

Looking for an visual representation for the Drop down, Checkbox or Radio button question?

Customer Effect Score

Display the Customer Effort Score in a ratings widget.

Want To Learn More?

Discover how you can better manage your customer Net Promoter Progam with CustomerGauge.


Interested in more?

We'll show you how CustomerGauge can help your organization.