Anheuser-Busch (abbreviated as AB InBev) is a multinational beer company that owns brands like Budweiser, Stella Artois, Estrella, and Hoegaarden. AB InBev rolled out CustomerGauge to 27+ of their global markets to grow loyalty, drive retention and expand account size in their distributor network. They now collect feedback globally and have developed a Net Promoter baseline which they improve quarterly.

"Through collecting and closing the loop on feedback, Rentokil realized that customers were not happy with how difficult it was to get in touch with account managers. These are the details that lead to increased retention and willingness to recommend."

Heineken leverages CustomerGauge's experience management platform to improve relationships with bars so they can "keep selling beer towards our end consumers". Using our Detractor case management capability, Heineken regularly rescues revenue from unhappy resellers by closing the loop on their feedback.

"We use CustomerGauge to LISTEN to our customers in real-time, UNDERSTAND their needs and ACT upon their feedback, fast, providing a next-generation customer experience. This way, we capture better and more actionable insights and empower our customer-facing teams to drive customer-centric behaviors and remove blockers with speed."—Stuart Ward, Head of Sales Capability

Engro Polymer and Chemicals Ltd. was founded as a fertilizer business in 1965 and has since grown into the sole chemical manufacturer of polyvinyl chloride (PVC) resin in Pakistan.

A subsidiary of Engro Corporation with over 2,600 employees, they are one of Pakistan’s largest and most diversified conglomerates. The name Engro comes from ENergy for GROwth, as they continue to enable the growth of their customers with their business.

After a few years of working with our Account Experience software and methodology, Engro Polymer and Chemicals Ltd. had a world-class program in their hands.

Wajax uses CustomerGauge to measure account feedback and connect NPS scores to financial outcomes. With CustomerGauge, Wajax discovered that Promoters spend 2x more than Detractors, unlocking buy-in for further investment in their B2B experience program.