InMoment's parent company now belongs to Qualtrics. Press Ganey Forsta bought InMoment in 2025, and Qualtrics completed its purchase of Press Ganey Forsta in May 2026. For B2B teams, the alternatives to shortlist are CustomerGauge for account-level feedback tied to revenue, Medallia for large omnichannel programs, and Chattermill for feedback analytics.
- InMoment now sits two ownership levels inside Qualtrics: Press Ganey Forsta bought it in 2025, and Qualtrics bought Press Ganey Forsta in 2026.
- Forrester's analysts expect the InMoment platform to change little and more likely be sunset within the next two years, and they advise InMoment clients to start a requirements list now.
- Moving from InMoment to Qualtrics keeps you with the same owner. It is a migration inside one company, not an exit.
- For a B2B program, judge every alternative on whether it rolls contacts up to accounts and weights feedback by revenue.
- Google Surveys, listed on the earlier version of this page, shut down on November 1, 2022.
What happened to InMoment
InMoment sells customer experience software. Its 2025 acquisition announcement describes it as a technology company with deep expertise in AI and natural language processing. Its product lineup covers customer feedback management, conversational intelligence, reputation management and digital listening, drawing on surveys, calls, chats, reviews and social media.
On May 14, 2025, Press Ganey Forsta announced that it was acquiring InMoment. Press Ganey, a healthcare experience business, had bought the research and CX technology company Forsta in 2022 and renamed the combined business Press Ganey Forsta, Research Live reported the next day.
The second deal came from above. Qualtrics announced its purchase of Press Ganey Forsta in October 2025, and Research Live reported on May 18, 2026 that Qualtrics had completed it for $6.75 billion. When we read InMoment's homepage on October 9, 2026, the banner at the top of the page carried Qualtrics' announcement of that deal.
Analysts have already drawn the conclusion for InMoment's customers. In a Forrester blog post dated May 20, 2026, four Forrester analysts wrote that InMoment clients should expect few, if any, major changes to the platform, and that it will more likely be sunset within the next two years. Their advice was to start building a requirements list for an RFP or RFI sooner rather than later.
Qualtrics has retired an acquired product before, and Delighted customers have already had to move off that platform.
What B2B teams should check in an InMoment alternative
Of the nine other pages in Google's top ten for "inmoment alternatives" when we read them on October 6, 2026, seven never mention B2B. A B2B program works on a different unit: the account, with several contacts, a contract value and a renewal date attached. Before you shortlist anyone, put five questions to each vendor.
- Account roll-up: can the platform file every contact's feedback under the right account, including parent and child accounts?
- Revenue weighting: can it show scores weighted by what each account is worth, so an unhappy buyer at your largest customer counts for more than one at your smallest?
- Coverage: can it show which accounts and which roles have answered, and which have gone quiet?
- Closing the loop by owner: does each follow-up task land with the account manager or customer success manager who owns the relationship?
- Your data on the way out: can you export your response history from InMoment with respondent and account IDs intact, and does your contract leave time to do it?
The last question matters more than it looks. A program that has run on InMoment for years holds the trend history your leadership reads in every business review. If that history cannot travel with account IDs attached, the new platform starts from scratch on the measures your executives know best.
6 InMoment alternatives for B2B companies
The list starts with the platform built for account-level B2B programs and moves toward lighter survey tools. Google Surveys, which appeared on the earlier version of this page, is no longer an option: Google shut it down on November 1, 2022.
1. CustomerGauge
CustomerGauge is a customer experience platform designed for B2B organizations. Rather than treating each respondent on their own, it manages experience at the account level, and it handles accounts with complex hierarchies and many stakeholders. It reads Net Promoter Score in terms of revenue and coverage, which is how a B2B team ties feedback to renewals and expansion.
The platform covers the full account lifecycle: voice of customer data from several sources, survey creation and management, close-the-loop tools, alerts for accounts at risk of churn, and flags for accounts with upsell and referral potential.
Its Customer Flight Paths go past a single Net Promoter reading and show the path each account is on, so a team can see a slide before it reaches the renewal conversation.
Best for: mid-size and enterprise B2B companies that want feedback to drive retention, upsell and referral work account by account.
Look elsewhere if: most of your feedback comes from consumers at high volume and your main need is text analytics across channels.
2. Medallia
Medallia builds for large enterprises running complex programs across many channels. Its homepage says the platform captures every signal and gets the right insight to every role, and it cites The Forrester Wave for customer feedback management and analytics, Q3 2026, as naming Medallia the only leader.
Best for: enterprises with heavy contact-center and location volume that want one system across many channels.
Ask in the demo: how contacts roll up to accounts, and whether reports can weight scores by account revenue. For a side-by-side view, see our guide to Medallia alternatives for B2B companies and our page on Medallia vs CustomerGauge.
3. Qualtrics
Qualtrics is now InMoment's owner at one remove, since it completed its purchase of Press Ganey Forsta in May 2026. Its customer experience product listens to customers across channels, builds customer segments, applies analytics and AI to the results, and triggers automated actions in the systems a team already uses, according to its product page.
For a team that already runs Qualtrics for research or employee programs, consolidating there may be practical. For a team that wants a vendor outside the deal, Qualtrics is not an exit: decisions about InMoment's roadmap and Qualtrics' roadmap now sit with the same company. We compare the two for account-based programs in Qualtrics vs CustomerGauge for B2B accounts.
See account-level feedback in action
4. Chattermill
Chattermill describes itself as AI-native software for voice of customer and feedback analysis. According to its homepage, it brings surveys, online reviews, social media, support conversations and voice calls into one view, flags issues as they happen, and connects to more than 65 native integrations.
Best for: teams that want to keep their current collection tools and replace the analysis layer.
Keep in mind: Chattermill reads themes across feedback. Account roll-up and revenue weighting are questions to put to the vendor rather than features to assume. Ask whether themes can be filtered by account and by account value.
5. SurveySparrow
SurveySparrow is a survey-first platform. Its homepage leads with AI follow-up questions that turn responses into clearer answers across surveys, forms and research, and it adds theme detection across feedback and sentiment tagging for open-ended answers.
Best for: smaller teams and mid-market programs that need flexible surveys across channels without an enterprise rollout.
Keep in mind: the product is built around surveys. Routing follow-up to account owners and weighting by revenue are things to test before you sign.
6. SurveyMonkey
SurveyMonkey went back to its original name in June 2023, after an investor group led by Symphony Technology Group bought its parent company, Momentive, in an all-cash deal valued at about $1.5 billion. It remains a quick way to build and send surveys, and it sells an Enterprise plan for larger organizations.
Best for: one-off and recurring surveys where the output is a report rather than an account workflow. If you are weighing it on its own merits, our list of SurveyMonkey alternatives goes deeper.
How to choose between them
Start from the job InMoment did for you, not from its feature list.
Pick by the job InMoment did for you.
- If InMoment ran a B2B program and you want feedback tied to accounts and revenue, start with CustomerGauge.
- If you run a large consumer-facing program across contact centers and locations, compare Medallia.
- If you already run Qualtrics elsewhere, Qualtrics may be the simplest consolidation, but it does not take you away from InMoment's owner.
- If your main need is analysis of feedback you already collect, look at Chattermill.
- If you mostly need surveys, SurveySparrow or SurveyMonkey may be enough.
Whichever way you lean, give your finalists the same export of your own feedback and compare what each one shows you, account by account. A demo built on a vendor's sample data tells you how the vendor wants the product to look. Your own data tells you how it will look on a Monday morning.
Planning the switch from InMoment
A clean exit takes planning on your side as well as the vendor's.
- Find your renewal date and notice period before you talk to vendors, so the timeline is yours rather than theirs.
- Export your response history with respondent IDs and account IDs intact. Trend lines are the hardest thing to rebuild after a move.
- List the InMoment modules you use. Surveys, reputation management and contact-center analytics may end up with different vendors.
- Agree on the account hierarchy in your CRM before the new platform goes live, so feedback rolls up to the right accounts from the start.
- Where your contract allows, run the old and new programs side by side for one survey cycle and check that the scores line up before you switch the old one off.
About the Author
