[caption id="attachment_7432" align="alignright" width="233"] Lou Shipley[/caption]
In its first board appointment, CustomerGauge has announced Lou Shipley, former CEO of VMTurbo, as Chairman. Shipley will play a key role in growing the business in North America and forming key strategic partnerships to fuel worldwide growth.
Shipley currently teaches a course in new technology sales and marketing at MIT Sloan School of Management, mentoring founders of high-tech businesses. Prior to that, he was the CEO of VMTurbo, where he led the organisation from 25 customers and 30 employees to 420 customers and 100 employees in less than two years. He has more than 20 years of experience driving growth for a range of successful startups including Avid, WebLine (acquired by Cisco), Fairmarket (acquired by eBay), and Reflectent (acquired by Citrix).
“CustomerGauge is well-positioned for dramatic growth in the U.S. and beyond,” said Shipley. “There is an enormous need among North American businesses to place customer loyalty using Net Promoter® Score (NPS) at the centre of their organic growth strategies. CustomerGauge allows them to do just that immediately – in a faster, more comprehensive way that no other firm can match. As a CEO I always wanted to know who my customers were and if they were satisfied with my company’s products. CustomerGauge gives this to you instantly. I am excited to be part of this unique opportunity.”
“We have experienced tremendous, rapid growth in Europe and now we are eager to drive US expansion with the appointment of Lou, a renowned leader of highly successful emerging technology companies,” said Adam Dorrell, CEO, CustomerGauge. “Lou brings the right experience and expertise to shepherd us to our next stage of growth.”
The announcement comes at a particularly exciting time for CustomerGauge. The organisation now has over 100 customers worldwide, including names such as Tommy Hilfiger, Electrolux and Konica Minolta, and sends over 20,000 emails daily and 3.5 million emails annually across 140 countries and 32 languages.
The appointment follows the opening of CustomerGauge's first North American office in Chicago in June.