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Get creative with the new CustomerGauge email editor and sending system

Today we announce a complete upgrade to our emailing editing and delivery system, plus new email templates. We are proud to have set a new record of a 75% open rate!

CustomerGauge Email Engine Relaunch 17Sep2014_Template

In the CustomerGauge updated email system there are new features to help customer loyalty professionals better engage with their client base. This system has proved to return completed surveys with a rate of more that 50%. Users don't need to be an email designer or HTML wizard to create and send great looking and effective Net Promoter® invitation emails. We were delighted to see the news was picked up on other sites too.

The new system solution contains:

  • Four ready to go designer templates, mobile friendly, fully tested using Litmus® spam and email testing, and benefitting from CustomerGauge’s best practice research. Basic, formal, friendly or edgy – your choice!
  • Comprehensive editing tool: just type over the existing templates to modify, or edit HTML and text as needed, or import your own templates - Add images or logos as needed
  • Create and send introductions, invitations, reminders, thank you and marketing emails all from one system
  • Select names to send to from your imported lists by using filters and/or choosing individuals.

CustomerGauge automatically selects the most suitable email content for the mobile or desktop device, and allows tracking of stats like “opens”, “click throughs ”, survey complete, bounce and unsubscribe. It is simple to select all non-answers and send a reminder to boost NPS response.

The system is tuned to get maximum customer response, which means delivering emails that don't get caught in spam filters, scaling to many thousands of contacts daily. CustomerGauge clients are already using the system to engage better with clients, going beyond invitations and sending reminders, Thank-You emails and general information emails.

CustomerGauge client Mr Singbartl, IT Manager at media company Bavaria Film says "Previously, sending out a ‘Thank you’ email to the survey respondent meant manually going through our intranet to select the right people. Now with the new ‘Email Engine’ I am ready to send out the email in a few clicks."

This feature is available on all versions of CustomerGauge.

Try it out today - you can sign up for a free trial version of CustomerGauge with 30 days and 1000 emails included.


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